Optimizely Architect / Lead (with CMP & Personalization Integration)-

Job Overview

Job Description

Nair Systems is currently looking for Optimizely Architect / Lead (with CMP & Personalization Integration)- Offshore for our UAE operations.
Required Skills:
• Proven experience with Optimizely CMS 12+, Commerce Cloud, CMP, and Personalization.
• Strong background in .NET Core, C#, ASP.NET MVC, Web API.
• Experience with Azure cloud services, CI/CD pipelines, and infrastructure scaling.
• Familiarity with event tracking, data integration, and analytics platforms (GA4).
• Knowledge of headless CMS and API-first delivery.
• Strong understanding of recommendation engines, A/B testing, and personalization strategies.
• Certifications in Optimizely (Architect, CMS/Commerce Developer) preferred.
Responsibilities:
• Lead solution architecture for Optimizely CMS, CMP, and Personalization/Content Recommendations.
• Define technical roadmaps for multi-site and headless deployments.
• Architect integrations between CMP, CMS, CRM, DAM, and marketing automation systems.
• Oversee setup of personalization engines: segmentation, targeting, and content affinity modelling.
• Ensure compliance with data governance, GDPR/CCPA, and security standards.
• Provide technical leadership, code reviews, and guidance to front-end and back-end teams.
Joining time frame: 2 weeks (maximum 1 month)
Should you be interested in this opportunity, please send your latest resume in MS Word format at the earliest at