Full-time Marketing Specialist

Job Overview

Job Description

Daytek Australia Pty Ltd
Business Address: 77-81 Gower Street, Preston VIC 3072

Position Title: Full-time Marketing Specialist
Salary: A$ 80,000 + Superannuation

Daytek Australia is a market leader in clothesline solutions across Australia. Since its establishment over 60 years ago, the company has maintained its status as a privately owned, 100% Australian enterprise. In 2016, Daytek expanded its Preston facilities to include a dedicated Design Centre, reinforcing its commitment to innovation, product development, and continuous improvement. Today, the company continues to specialize in tooling and B2B steel manufacturing, industrial fabrication, and the production of an extensive range of consumer products distributed both nationally and internationally.

Key Responsibilities
• Collaborate with internal stakeholders to develop and execute marketing campaigns, including digital marketing, social media, and content creation.
• Assist in the creation and maintenance of advertising approaches to effectively reach target audiences such as marketing collateral, including brochures, product catalogues, presentation decks and promotional material.
• Maintain and update the Daytec Australia website and social media platforms, ensuring content is engaging and up to date. Coordinate with developers and designers as required.
• Monitor and refine digital advertisements, analysing performance and providing recommendations for enhancement, with the focus on boosting search rankings and driving organic traffic.
• Conduct research into market trends, potential demand, customer characteristics and identify opportunities for both new and existing products and services
• Prepare monthly reports, offering insights and recommendations based on the performance of marketing campaigns.
• Advise on key marketing elements
• Cultivate and strengthen relationships to expand brand recognition and enhance client retention.
• Apply statistical modelling techniques to evaluate the impact of pricing strategies on profitability
• Stay abreast of industry trends, competitor activities, and emerging technologies to infuse innovative ideas into marketing strategies.

Qualifications: to excel in this role, you should possess;
• Minimum of 2 years’ experience in a similar role
• Minimum bachelor’s degree qualification
• Proficiency in Microsoft Office, Canva, and Adobe Creative Suite
• Solid expertise in export market development, product costing, and product development
• Exceptional verbal and written communication skills, with the ability to create compelling content.
• Demonstrated ability to work autonomously and in a team, and handle conflict effectively.
• Excellent organisational and time management skills.
How to apply:

Applications open on 02 June 2026 and close on 02 July 2026
Please send your CV to . Please include the job role title in your email.