Digital Marketing Senior

Job Overview

Job Description

1.Strategy Development: Craft and execute comprehensive digital campaigns aligned with business objectives.
2.Performance Marketing: Manage and optimize Return on Investment (ROI) and Cost per Lead (CPL) across Google Ads, Meta, and LinkedIn.
3.Data & Analytics: Monitor KPIs, conduct A/B testing, and utilize analytics platforms (e.g., Google Analytics, Tableau) to refine marketing funnels.
4.Team Leadership: Mentor junior executives, collaborate with cross-functional departments (sales, product, design), and manage external agency relationships.
5.Content & Brand Management: Ensure brand consistency while utilizing marketing automation and CRM tools to nurture leads and build community.