Marketing Officer

Job Overview

Job Description

Plan, execute, and monitor digital marketing campaigns across social media, email, websites, and online advertising platforms

Create and manage engaging content for digital channels, including graphics, videos, blogs, and ads

Utilize AI tools (e.g., content generation, analytics, automation, customer insights) to enhance marketing efficiency and effectiveness

Manage social media accounts, including scheduling posts, responding to inquiries, and tracking performance

Conduct market research and competitor analysis using digital and AI-driven tools

Analyze campaign performance using analytics platforms and prepare regular performance reports

Support SEO and SEM strategies to improve online visibility

Collaborate with internal teams and external vendors to ensure brand consistency

Stay up to date with digital marketing trends, AI innovations, and best practices