Full time Marketing Specialist

Обзор работы

Описание вакансии

YR Global Pty Ltd
T/A ESNC Perfumery
30a trade Park Dr, Tullamarine, Victoria 3043

Full time Marketing Specialist

SALARY $80,000 - $85,000 p.a. plus superannuation

DUTIES
• Develop and implement digital marketing strategies to enhance online visibility, drive national sales, and increase customer engagement.
• Manage and expand the company's presence across social media platforms (particularly Instagram and TikTok), including influencer and affiliate partnerships.
• Execute email marketing campaigns via platforms such as Klaviyo and Mailchimp for customer retention.
• Maintain and update content on e-commerce platforms (Shopify, WooCommerce), ensuring optimal user experience.
• Coordinate visual merchandising and promotional activities, ensuring alignment with digital strategies.
• Conduct market research and competitor analysis to identify growth opportunities and target market segments.
• Create engaging and compelling digital content tailored for diverse online channels.
• Oversee SEO practices and analyze web traffic data to optimize campaigns and boost customer acquisition.
• Manage the advertising budget effectively to maximize ROI from promotional activities.
• Collaborate closely with the sales team to ensure alignment between marketing strategies and sales objectives.
• Stay informed about emerging digital marketing trends and technologies to maintain competitive advantage.

REQUIRED SKILLS
• Degree or diploma in Marketing, Communications, Economics, or a related field.
• Proven experience in digital marketing, including social media, SEO, email marketing, and online content creation.
• Proficiency with digital marketing tools and analytics platforms (Google Analytics, Meta Ads Manager, Shopify).
• Demonstrated ability to manage content across diverse digital platforms.
• Highly creative, proactive, and organised, with excellent attention to detail.
• Strong understanding of market research techniques and marketing fundamentals.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects and priorities effectively in a fast-paced environment.
• Familiarity with marketing compliance standards and regulatory requirements.

Applications open on 10 July 2025 and close on 9 August 2025.

Please send your CV to . Please include the job role title in your email.