Job Description
Viya Imports Pty Ltd
Marketing Specialist
Full-time, Permanent
Wetherill Park NSW 2164
Salary: $77,000 to $90,000 + Performance Incentives
Viya Imports Pty Ltd is a well-established importing and distribution business supplying Indian groceries, Ayurvedic products, and specialised hospitality equipment to retailers, wholesalers, and food service operators across Australia. Our business is built on product integrity, cultural knowledge, and long-standing relationships within the market.
As part of our continued growth, we are seeking a Marketing Specialist to identify market opportunities and guide the planning and delivery of pricing and promotional activities across our product range.
About the Role
The Marketing Specialist researches market conditions and customer behaviour to identify opportunities for growth and advises management on how the company’s goods and services should be priced and promoted. The role combines market analysis with hands on execution, supporting B2B sales across wholesale, retail, and distribution channels.
Working closely with sales, operations, and leadership, the Marketing Specialist ensures products are positioned effectively, promotions are commercially sound, and marketing activity reflects both market demand and cultural expectations.
Key Responsibilities
• Research and assess market trends, customer demand, and competitor activity to identify opportunities for product growth and expansion
• Provide advice to management and sales teams on pricing approaches, promotional methods, and product positioning
• Plan, coordinate, and deliver marketing activities that promote the company’s goods and services across wholesale and retail channels
• Support product introductions and range development by contributing to pricing decisions, promotional planning, and trade readiness
• Develop and maintain marketing and sales support materials including catalogues, product guides, presentations, and trade promotions
• Work with the sales team to structure and implement trade offers, seasonal campaigns, and customer focused promotions
• Review and evaluate the effectiveness of marketing and promotional activities and recommend improvements
• Maintain accurate marketing and pricing information within CRM or ERP systems to support reporting and forecasting
• Ensure marketing communications are consistent, accurate, and aligned with brand standards, compliance requirements, and operational capability
Requirements
• At least 3 years of full-time experience in a marketing role, ideally within FMCG, grocery distribution, or health and wellness products
• A Bachelor or higher qualification in Marketing, Business, Commerce, Business Administration, Communications, or Digital Marketing, or at least 5 years of relevant experience in place of formal qualifications
• Experience supporting B2B sales teams with pricing, promotions, and marketing materials
• Strong written and verbal communication skills with attention to detail
• Multilingual ability including Hindi, Punjabi, Tamil, Gujarati, or similar languages is highly regarded
• Organised, practical, and comfortable working across multiple projects with cultural awareness
Why Join Us
• A meaningful marketing role within a culturally grounded and growing business
• Competitive salary with performance incentives and staff discounts
• Supportive team environment with experienced leadership
• Opportunity to grow into senior marketing, brand, or category focused roles
• A chance to contribute to a business that connects communities through trusted food traditions
Apply Today
If you bring practical marketing experience and sound commercial judgement, we would like to hear from you. Please submit your resume along with a brief statement outlining your experience and suitability for the role.
How to Apply:
Applications open on 24 December 2025 and close on 23 January 2026.
Please send your CV to . Please include the job role title in your email.