Assisting in the formulation of strategies to build a lasting digital connection with consumers
Planning and monitoring the ongoing company presence on social media
Launching optimized online advertisements to increase company and brand awareness.
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)